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Export success story Oktoberfest

Caroline Bergmann, pwSeptember 29, 2015

Munich’s Oktoberfest has been attracting large numbers of visitors for over 200 years. It has been copied all over the world - we take a short beer trip around the globe.

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Bildergalerie Exportschlager Oktoberfest China
Image: picture-alliance/dpa/F. Gentsch